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Inclusion & Accessibility

Simply starting by taking a look at your own attitude towards inclusion and remembering that not all barriers are only of the physical kind, may be the first step. This way you are making the difference between being physically accessible, to having inclusive attitudes.

A welcoming smile and an inclusive attitude can already positively influence an experience.

And you do not need to be an expert in disabilities. Giving every one of your customers a friendly welcome and asking them if there is anything you can do to help make their experience enjoyable is the essential step forward!

Nowhere is expected to be 100% inclusive for everyone, but we will assist you to identify, present and promote in the right ways and via multiple channels, in which way your business caters for a range of people and provides an ‘’inclusive’’ tourism experience to guests.

Inclusive tourism is a lucrative market. By taking steps to be more inclusive you are attractive to a wider range of tourists with different abilities and a lot of unfulfilled potential.


The goal is access for all and to make the services as accessible as possible; to stop no one. By trying to make sure that there aren’t any barriers that make it impossible or difficult for someone to use them and so be easy to use by everyone. To be barrier-free.


Accessibility means not being excluded from using something on the basis of experiencing a disability or age related limitations. The idea that people can do what they need and wish to do in a similar amount of time and effort as someone that does not have a disability. It means that people are empowered, can be independent, and will not be frustrated by something that is poorly designed or implemented. Accessibility is about facilities, correct information and attitude.


It is a design of products and environment to be usable by all people, to the greatest extent possible, without the need of adapting or using a specialized design. The intent is to simplify life for everyone by making products, communication and built environments more usable for everyone at little or no extra cost. It targets all people of all ages, sizes and abilities. (Center for Universal Design, 2019)


Inclusion means that everyone naturally belongs to it. No matter of looks, language or disability one may have. A place where everyone can be there anywhere, at work, at home, in their free time or traveling: that is inclusion. Inclusion is a human right which is enshrined in the UN Disability Rights Convention. This treaty was signed by more than 180 countries.

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